How did I get my first “big” client?
When I first started my company, MilitaryOneClick, in 2012, my goal was to work with large corporations supporting our military and veteran families with employment, moving resources, discounts, etc. These companies needed an outlet to share their opportunities with millions of people, and MilitaryOneClick was the solution. After a few months of the site being live, I naively thought that one of these large companies would see our website, call me, tell me how awesome we were, and send us a big check to work with us. Sound familiar? When that didn’t happen, I needed to figure out a new plan to generate revenue quickly.
What was I doing wrong? I was waiting for the paying customer to find us.
What do you do when they don't show up? Go home or go hunting?